Twose

Website / Photography / Videography

Founded in 1830, Twose of Tiverton are a renowned manufacturer of agricultural equipment, including hedgecutters, rakes, rollers and flex wing mowers. Twose is part of the Alamo Group, a leader in the design, manufacturing and service of high-quality infrastructure for the global agricultural market.

Twose Service Spare Parts
Twose Website Homepage

Plan.

Twose came to us with the idea to relaunch the brand to their existing audience, whilst investing in digital marketing to reach a new customer base. They needed a new approach to their brand, with a new tone-of-voice, new website for sales and marketing purposes, and a social media management strategy. Twose wanted to take the brand to the same heights as some of the industry’s biggest names.

“With our Web Design & Development, Photography, Content Creation and Social Media services all coming together, this has been a real team effort from everybody at Reech. We are thrilled with project outcomes.”

Rob Hughes, Managing Director at Reech

Twose Website Homepage design
Twose Hedges Mobile Website
Twose Hedge Cutter Photography

Create.

We developed a few concepts which took the existing brand to a bolder, more aggressive level. Using the brand’s existing red, we ramped up the brand palette with black and white accents for a hard-hitting impact. Using the strapline ‘All Ram. No Bull’, we changed the brand’s existing tone of a voice to a message that showcased how the Twose’s product line was the perfect partner for the agricultural market. No-hassle, no-frills, just getting the job done.

We also stripped the brand’s existing social media presence, relaunching their social media platforms with teaser videos, eye-catching artwork tiles and a targeted social media campaign to boost website traffic and sales leads. Working with skilled photographers and videographers, we also completed an on-location shoot to gather a range of dynamic images and footage for use throughout the website and our relaunch plan.

Measure.

Our work to relaunch the brand has taken Twose to a new-heights with a portfolio of impactful, engaging imagery that rivals their competitors. The new website provides current and prospective dealers and end-users of Twose products with a full portfolio of products, bolstered with punchy headlines.